What is the difference between simple commitment and voluntary commitment of employees?
Freedom is not the absence of commitment, but the ability to choose it - Paulo Coelho
The term "engagement" has been on everyone's lips in recent months: "engagement", "employee engagement", "employee commitment"...
In fact, at a time of revolution in the workplace, new uses and digital transformation, this is an approach that should not be overlooked. Because it is a performance lever for companies. It motivates employees and helpsthem feel better in the organisation. If you do not take measures to engage your employees quickly, this could be detrimental to the development of your company. Both in terms of the company's image and business performance.
If employee engagement is an essential step to take, voluntary employee engagement is a grail you can go after!
There is a difference between commitment and voluntary commitment of employees. Your employees may be committed, but it is not necessarily a personal commitment. Because commitment is sometimes a form of blackmail. After all, people only do things to get a reward.
Voluntary commitment is an approach specific to the employee. They spontaneously decide to commit themselves to the company with their colleagues, their entourage, their network, etc.
The employee who commits himself voluntarily does not expect anything in return. They do it for pleasure, even for pride, and not out of obligation.
The voluntary commitment of employees is stronger
Employees are committed because they believe in the company's values. They want to support their company, and to invest themselves in order to achieve common goals. They will be the driving force behind the company in the future.
Methods to achieve voluntary commitment from employees
- It is essential that the employee feels good about the company, and that he or she feels involved, listened to, useful and important. This is essential if they are to go further in the voluntary commitment process.
- Implement a total rewards strategy that takes quality of work life into account.
- Your employees are familiar with public social networks, opt for a platform that is inspired by them and uses their codes.
- Once all this is in place, design gamification mechanisms. The more motivated an employee is, the more committed he or she will be! Thus gamification stimulates the motivation of the employee, and therefore engagement is more spontaneous.
Voluntary commitment allows the employee to spread the company's positive values around him. They become real ambassadors and are proud to represent their company.
It is the employee's adherence to the company's culture, defined by the actions put in place (CSR policy, company foundation, commitment to a cause, etc.) and the coherence of its actions with the image it wishes to project, that will make the difference between a committed employee and an employee who commits voluntarily.